Thursday, August 27, 2020 (4:10 pm)

New farmers market program provides more fresh produce to low-income people in OC

A new program to provide local families and individuals receiving CalFresh benefits with additional healthy produce is starting Sept. 3 at the Costa Mesa Certified Farmers Market at OC Fair & Event Center.

The Market Match program provides nutrition incentives to help low-income residents stretch their CalFresh shopping dollars to afford more healthy, locally grown, fresh fruits and vegetables. As a direct result, the program also supports small- and mid-sized local farms and boosts the local economy.

Thanks to a grant from the Gus Schumacher Incentive Program, those receiving CalFresh EBT (electronic benefits transfer) can use their cards to get more healthy food from the the Costa Mesa Certified Farmers Market held at OC Fair & Event Center.

Participants can swipe their card at at the Market Manager’s Booth to receive up to an additional $20 in Market Match incentives per visit through the use of tokens/scrip.

Matching funds can be spent on eligible CalFresh items such as fresh fruits and vegetables. CalFresh Market Match signs will be posted at the farmers market to help program participants navigate the offerings.

The Costa Mesa Certified Farmers Market takes place each Thursday at OC Fair & Event Center from 9 a.m. to 1 p.m. in front of the Pacific Amphitheatre box office in Lot D.

The Centennial Farm Foundation was organized in 1991 to support educational programs at the farm and to solicit and disburse funds to operate Centennial Farm and other agriculturally and youth-related education programs and exhibits of OC Fair & Event Center. For more information, visit https://ocfair.com/community-programs/centennial-farm/centennial-farm-foundation/

For more information on the Orange County Farm Bureau, visit https://www.ocfarmbureau.org/